Raising money for a technology startup is a topic that has nearly an infinite number of Google search results. Despite the myriad of blog posts, articles and the like, we found it difficult to find a single point of reference for the most pertinent money raising techniques.
Sure, many basics exist; for instance, the 10 slides for your venture capital pitch, but that is not really helpful. What’s helpful is knowing just as much about the process as the people giving you money.
If you are a technologist or first time startup person, this webinar will be for you. I will discuss the following categories:
- Setting Expectations
- Fundraising Protocol
- Cap Tables, Options & Term Sheets
- Post-Financing Obligations
Below is a brief outline.
What does it mean to start a company? People start companies for many reasons: because they hate their jobs, they see a problem or they want to have a better work life balance (hah). Companies exist for a single purpose. We’ll talk about that purpose and why “following the money” is such an important concept for entrepreneurs. We’ll also discuss the importance of a diverse founding team.
Most companies do not take venture capital funding, but that doesn’t mean fundraising is much different for them. With this protocol, founders will come away understanding how to think about the capital raised in the context of a startup of any size.
Cap Tables, Options & Term Sheets
We’ll spend some time understanding the basic legal terms associated with fundraising and why they are important. We’ll then proceed to do a detailed dive on fundraising math, how dilution works and how terms like liquidity preferences and dividends impact shareholder return.
Post- Financing Obligations
Once you raise money, you are just at the beginning. Closing funding is a small step for a company and there are many important things to do with shareholders and your team in order to be successful.
I hope you can join us. You can sign up for the webinar here.